Wand » out of home advertising http://wand-technology.com/blog Get there before you arrive Mon, 12 Sep 2016 11:06:58 +0000 en-US hourly 1 https://wordpress.org/?v=4.2.38 An Airport Service Making The Strongest Impression http://wand-technology.com/blog/press/an-airport-service-making-the-strongest-impression http://wand-technology.com/blog/press/an-airport-service-making-the-strongest-impression#comments Thu, 06 Aug 2015 14:56:18 +0000 http://wand-technology.com/blog/?p=183 The pages of the Wand travel channel have received over 93,500 impressions from airport passengers since the start of beta testing with an international operator.
The trials began 48 days ago at just 4 gates of a busy international airport and already nearly 8000 passengers have connected to view HD films, read inspiring guides and save vouchers for free drinks and meals at their destinations.
With average summer dwell times at gates often exceeding 25 minutes it seems clear that passengers are using the time to get into the holiday mood before they fly.

]]> http://wand-technology.com/blog/press/an-airport-service-making-the-strongest-impression/feed 0 “…..drink on us.” http://wand-technology.com/blog/press/drink-on-us http://wand-technology.com/blog/press/drink-on-us#comments Tue, 04 Aug 2015 13:38:58 +0000 http://wand-technology.com/blog/?p=162 It’s not just the Wi-Fi airtime that is free at the Wand travel channel. Passengers can also save vouchers for free cocktails and delicious meals at their destinations.

Viewers should be offered things that make them excited to arrive at their destinations.

Head of Creative, Estee Abramov explains “At Wand we believe that our viewers should be offered things that make them excited to arrive at their destinations. They connect to our channel free of charge and after watching HD movies about their resorts and reading inspiring guides they can then select our vouchers and save them to their phones. We offer them all of this while they are waiting at the departure gates to board their flights. Our team choose the bars and restaurants carefully and always speak directly to the owners and managers of the venues. This means that the passengers will receive the warmest welcome when they choose to redeem their vouchers. This is why we say that with Wand the holiday really does begin at the airport”

If you would like more information about Wand Technology and the Wand travel channel please email Ian Kay at iankay@wand-technology.com or find out more at www.wand-technology.com

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